Nationale-Nederlanden San Silvestre Vallecana

The best 10K in the world 

A unique and memorable experience. A timeless classic!

A path where fun and excitement accompany a community that enjoys activities, milestones, get-togethers and surprises throughout the year.

Drive, motivation and challenge in the best show and visibility space.

December 31, 2026

Madrid

42,500 participants

 

10k

The last party of the year and the most crowded.

An unmissable event at a national and international level with more than 40,000 people enjoying the emotions of an UNPARALLELED EXPERIENCE.

Maximum interaction with participants through all actions surrounding the race.

42,500 people
flying free.

The starting line shows of the San Silvestre Vallecana race are unique. 42,500 people singing, jumping, and enjoying themselves at the same time is an experience that can't be explained; you have to live it.

Influencers contacted: +42 · Organic content creation: +1200 · Experiences: +20 · Influencers contacted: +42 · Organic content creation: +1200 · Experiences: +20 · Influencers contacted: +42 · Organic content creation: +1200 · Experiences: +20 ·

And thousands more enjoying it from their homes.

The race in numbers

audience across print + radio + TV + online (impacts)
0 M
advertising value in print + radio + TV + online
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communication value in press + radio + TV + online (impacts)
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The last day of the year for which we prepare

December 31st
Run, run, run.

And this is possible thanks to all those who accompany us.

Lastlap's flagship

€100K

€150K

The Nationale-Nederlanden San Silvestre Vallecana is a special event where impact is guaranteed because, along with the naming rights, only three brands are managing the project. We want to hear from you so that together we can design the perfect event for you.