Riot Games Arcane
Between two worlds
It's time to see if you're a true Arcane fan!
We celebrate the arrival of the second season of the series based on the popular game League of Legends, creating an immersive space where you can feel part of the world of Arcane.
November 23, 2025
Madrid
10,000 participants
10K
Runeterra in Madrid
Fans of the series were able to visit the most representative locations of the series on a tour that allowed them to resemble their favorite characters, watch the latest released episodes, play a game of League of Legends and take home gifts from the Arcane world.
Welcome to the playing field
After a three-year wait, fans were finally able to experience the premiere of season 2 together.
We connect the Arcane to our platform
An event for the entire community, those who play, have played, or for those for whom QWER means nothing.
Hidden messages
A fun challenge where all the fans interact by searching for the hidden easter eggs and the most relevant details of the series.
And thousands more
enjoying it from their homes.
Youngblood camp
A center that brings together future talents, creating a high-performance space, a unique project with international reachDecember 31st
Run, run, run.
And all of this is possible thanks to everyone who accompanies us.
Lastlap's flagship
€100K
€150K
San Silvestre is a special plan that guarantees impact because, along with the naming rights, only three brands are leading the project. We want to hear from you so that together we can design the perfect plan for you.