Emporio Armani
Stronger with you
A launch event for their new fragrance, "Stronger With You," where we created
a clandestine party inspired by the fragrance's identity. We held it in a rough space
in the Madrid Metro, carefully curated to create a party that no one knew anything about.
a clandestine party inspired by the fragrance's identity. We held it in a rough space
in the Madrid Metro, carefully curated to create a party that no one knew anything about.
What are we doing here?
A place seemingly disconnected from any expectations, where guests were guided to the deepest recesses of Madrid to discover the ultimate clandestine experience.

A clandestine party inspired by a new fragrance?
Stronger with you
We carried out the art direction and conceptualization of the space, creating a stage set that reflected the brand's identity and the new fragrance.


