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Emporio Armani

Stronger with you

A launch event for their new fragrance, “Stronger With You,” where we created
a clandestine party inspired by the fragrance's identity. We went all out in a raw space
in the Madrid Metro, which we meticulously curated to create a massive party that no one knew about.

What are we doing here?

A place seemingly disconnected from any expectations, where guests were guided to the deepest corners of Madrid to discover the ultimate clandestine experience.

A clandestine party inspired by a new fragrance?

Stronger with you

We carried out the art direction and conceptualization of the space, creating a set design that would bring the brand identity and the new fragrance.

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What if Quevedo shows up
unexpectedly at the end of the night? Well, there you go!